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The Royal College of Surgeons is an historic location, with columns, archways and large conference rooms giving that grandiose feel for the Cornerstone Barristers Planning 2022 conference. The day involved…
'Vox Pops' or 'Voice of the People' interviews (Man on the Street Interviews in the U.S.) are notoriously difficult for journalists and market research specialists alike. The toughest element is…
People often ask us... 'What are Vox Pops?' Well it comes from the latin, “Vox populi” which literally means “Voice of the people” (In the US they refer to Vox…
Far too often, we imagine we know what our customers think and want because - well, we just know, that's all. Wrong! Successful businesses thrive when they meet the needs…